The Pink Gorilla Project is a reaction to current tendencies in identity politics and activism. It questions the call for visibility as the only source of empowerment. The pink gorilla is a hypervisible creature. We install it in landscapes in which difference is a welcoming normality and in/visibility no longer an issue. As such, the gorilla becomes the tricky meditation on a much larger vision -- because it exists inevitably in isolation.

The Pink Gorilla is a collaboration between Andrea Zittlau and Emiliano Leonardi
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